CX & UX Design — Experiences that Convert
Human-centred research, journey mapping and interface design that transforms complex products into seamless, memorable experiences.
User Experience as a Competitive Advantage
A technically perfect product that frustrates its users will not survive. Poor design is expensive: high abandonment rates, overwhelmed customer support, low NPS. Unicorn United places the human at the centre of every design decision.
UX Research
User interviews, usability testing, heuristic analysis, surveys and ethnographic studies to understand your users' real needs.
Journey Mapping
Customer journey maps, service blueprints and touchpoint mapping to identify every opportunity to improve the experience.
Prototyping & Testing
Wireframes, interactive Figma mockups, A/B tests and rapid iterations based on real user data before any development.
Interface Design
Accessible, responsive and performant UI design, WCAG 2.1 compliant and optimised for conversion and engagement.