Data & Analytics — Your Data as a Competitive Advantage
Customer intelligence dashboards, attribution modelling, conversion rate optimisation and insights infrastructure for decisive decision-making.
Data at the Heart of Your Strategy
Too many companies still make marketing decisions based on intuition rather than reliable data. Unicorn United ends this uncertainty by building the analytics infrastructure that allows you to see, understand and act on your data in real time.
BI Dashboards
Looker Studio, Power BI, Tableau — we design centralised dashboards connecting all your marketing, sales and product data sources.
Multi-Touch Attribution
Beyond last click: we model the true contribution of each channel to your conversions so you can allocate budget with precision.
CRO (Conversion Optimisation)
A/B tests, heatmaps, funnel analysis — we identify and fix every friction point on the user journey.
Data Infrastructure
GA4 implementation, GTM, CRM-ERP integrations, data warehouses (BigQuery, Snowflake) and robust ETL pipelines.